Revere for Employers

Candidates are asking AI where to work. What is it telling them about you?

Revere measures how GPT, Gemini, Claude and other leading models describe, rank and recommend you as an employer — against the companies you actually compete with for talent.

Revere Employer Brand Index
Example Employer vs. its talent competitive set
Illustrative example
72
Index score, out of 100
Inline
RankInline70
Employer SentimentLeading86
EVP PillarsInline72
Choice CriteriaLagging61
Leading15+ points above your closest talent competitor
InlineWithin 15 points of the competitive set
LaggingA competitor scores 15+ points above you
The New First Impression

Four ways AI can cost you the talent you want

Before a candidate reads your careers page, an AI model has already summarized your culture, compared your pay and growth to your rivals, and told them whether you're worth applying to. Your employer brand is being written in conversations you can't see.

01

Recommendation failure

You aren't cited when candidates ask AI for the best or most recommended places to work in your field — so you never make the shortlist.

02

Narrative failure

You appear, but the story AI tells doesn't match your employee value proposition — a say-do gap at the moment of decision.

03

Performance failure

AI accurately spots where your employer brand falls short — on growth, flexibility or the day-to-day experience — and tells candidates so.

04

Authoritative source failure

The sources models trust most about you are outdated, thin, or extremely negative — and they shape every answer.

What We Measure

A methodology built for how talent decides

Measured across multiple leading models and benchmarked against your talent competitive set.

Rank

Where you appear, and how often, when candidates ask AI for the best places to work.

Employer Sentiment

How AI answers the questions candidates really ask, like "Is this a great place to work?"

EVP Pillars

How strongly AI links you to each part of the employee experience.

Employee Choice Criteria

What matters most when choosing an employer like you, and how you stack up.

Talent Competitive Set

Who AI puts beside you when candidates compare employers.

Source Landscape

The sources shaping what AI says about you, for better or worse.

Beyond the Models

Public Forum Conversations

How your employer brand is being discussed across all the major public forums where candidates and employees speak openly — the themes, the sentiment, and the issues gaining traction before they reach the answers AI gives.

How We Work With You

From a first look to an ongoing read

01 · Snapshot

Employer Discovery

A point-in-time read on where you stand in AI today, against your talent competitive set.

  • Revere Employer Brand Index score and position
  • Rank, sentiment and EVP pillar results
  • Sample actions
  • One model
02 · Deep dive

Employer Brand Audit

The full analysis, tailored to the roles and talent markets you hire for most.

  • Everything in Discovery
  • Employee Choice Criteria
  • Competitive and peer company analysis
  • Candidate and employee conversation analysis
  • Source landscape
  • Action plan with clear owners
  • Multiple models and personas
03 · Ongoing

Monitoring

Track how your AI representation moves over time — and whether your employer brand work is changing what models say.

  • Recurring Index tracking
  • Shifts in rank and sentiment
  • Competitive movement alerts
Built for HR, Not Marketing

Every finding goes to the team that can fix it

Some gaps are a content problem. Others are an employee experience problem that no campaign will solve. We tag every focus area by owner, so you know what to change and who should change it.

People & EX

Gaps rooted in the actual experience of working there — policies, growth, culture. Real fixes, with realistic lag times.

Employer Brand

Where your story exists but isn't landing — EVP messaging, proof points and storytelling.

AI Discoverability

Where the right information exists but models can't find or trust it — sources, structure and reach.

Industry Benchmarks

How do the top employers in your industry show up in AI?

We're tracking the leading employers in the industries where the war for elite talent is fiercest. See where you'd rank.

Request the benchmark report
Sample report

Technology

Top tech employers

Coming soon

AI

Top AI employers

Coming soon

Management Consulting

Top consulting firms

Coming soon

Financial Services

Top finance employers

Who we work with

CHROs & CPOs

A board-ready view of employer reputation in AI.

Talent Acquisition

Know what candidates hear before they apply.

Employer Brand

Prove your EVP is landing where it counts.

Agencies & Advisors

Bring AI employer brand insight to your clients.

See what AI tells candidates about you

Start with an Employer Discovery. We'll show you where you stand against your talent competitive set — and what to do first.